Advertising Internships

Advertising Internship Recruitment

How cool would it be if an advertising company could use a real time chat system to talk with students during the super bowl. Both students and company representatives could real-time chat over the strategies and choose which commercials they like the best. How cool would this be? From a company standpoint, this is the ultimate employer branding. From a student standpoint, who wouldn't love to connect with real advertising executives and talk about super bowl ads.

This will happen sometime in the future and I hope my company is able to make it happen. It's just really, really cool. I would love to see something like this used as a recruitment platform for advertising agency to increase their brand-awareness and find top talent.

I hope to make this happen.

Advertising Internship: How Creative Teams Work

I got a behind the scenes look at a large ad agency my senior year in college. It was awesome. There is a hug difference between the creative floor and the accounts floor - that's for sure. The creative floor was awesome. Totally awesome. One cool story is when they told us how creative teams work.

The creatives are divided up into teams of two. There is one copywriter and one artist. That's it. When the agency gets an RFP or needs to produce a campaign, they pin about 3 teams of two against each other. The teams get about 3 days to come up with a cool advertising pitch.

The teams then get to pitch the creative director and he chooses the winning campaign. This is very cool and very cut-throat. If you go on a cold streak, it would stink.

Anyways, thought this would be a cool story for all you advertising internship searchers!